What are the Current Trends in Website Design

 Designing has evolved dramatically during the decade. Technological leaps have forced people's understanding and understanding of art and design to be presented in human life. Imagination and visual, delight and appeal. The display of words that floats and is oddly bound to add attraction to readers.

Website design companies focus on trends ranging from structured formats, from banner designs to icon graphics to color orientation and even FONT! The role of designing has gained paramount importance in the last few years. With the boom of smartphones in India, app design and UX interaction designing has suddenly gained immense popularity and momentum.

As a dynamic website design company in Pune, Brainmine Web Solutions is keen to focus on and present these key trend-changing designs in its design deliverables.

1. EVOLVING RESPONSIVE MOBILE DESIGNS

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 While the website design company in Pune, India is still evolving to global design standards, responsive or mobile based designs are already a norm. Today's design focuses on how to layout company product information or web content information in a mobile-friendly way, with a clear focus to deliver a delightful user experience to a mobile user.

 With around 76% and up users moving their user interactions exclusively to mobile, it is natural that your website is mobile designed and engaging enough to easily engage users. Webflow mainly looks after mobile users. UX designing and user interactions have become relevant for designers and developers to absorb as an important skill-set. Of course tools such as FIG, Marvel etc. make life easier for designers and their customers.

2. INTERFACE DESIGNS ARE OUT! CONVERSTIONAL DESIGNS ARE IN!

Today the conversation has shifted to a predominant focus with the user rather than just the service or product. Do you really have the kind of information or data I am looking for as a user? This is the key that drives design today.

 Currently website design has a lot of user search based UX / UI design. With the facility of talking in mobile and Google search, voice interaction is also going to happen soon. By then designs have shifted their focus to allow users to make informed choices in obtaining information online or purchasing products. Mailers have also changed the way they interact with their users. The homepage design only provides information about the business line, but also displays panels of information about how the user can engage and make choices. Mere interfaces designed with a user focus are not sufficient and therefore conversational designs are meant to be lived and developed where interaction is intensified.

3. COLOUR, COLOUR EVERYWHERE!

Glad the colors are back !!!!… 2.0 pacing fast pastel tones with flat design, and flat light block colors are all good to go. Trendy, bright and organic shapes and colors are easily coded thanks to the developed CSS technology. Designers are getting more adventurous by throwing vivid and gradient colors into their UI designs. Gradient colors played a very minimal role in 2017, but 2018 flushes and warmer colors are back. Striking visual treatment is a must when designers think of delivering a design brand to their customer's online interactions.

As a website design company in Pune, which focuses on regional tastes, it can be a bit tricky for users to use bright and vibrant colors on their websites.

4. TYPOGRAPHY IS BOLD AND BOLD IS BEAUTIFUL

Wow there! The asymmetry in the design turned into just words. Fonts are suddenly in focus. Large and bold fonts with huge and colorful tag lines are definitely catching the eye of the user.

While the design gained prominence until the device trend arrived, today the content is at the center. Dealing with multi-level browsers and platforms such as Chrome, Windows Internet Explorer, Opera, Mac Safari, readability is very important. Font selection is very important. Thanks to Google fonts, we as designers get a myriad of options to have a website with clean, clean and crisp serif and non-serif fonts. Neo San serif fonts such as Dosis, Helvetica, Ariel, etc. are still kingpins. Serif fonts such as Georgia, Roboto etc. still have a hard time being powerful and attractive on websites.

Bold and LOUD typography are in vogue. Bold trends are seen in customized fonts because font accessibility is important for device-focused designs.

5. WOW! ANIMATIONS ARE BACK ALBEIT IN VIDEO ELEMENT FORMS

Yes, the animated stuff never went away. While the designers were unable to do with Flash a few years ago, CSS and Scripts had it out of the market a decade earlier.

With multi browsers playing the role of ruler, it has been almost 10 years that website design has been focused on how design can interact quietly with the user. The animated and story-telling format is back, with trends being a particularly responsive-focused design.

HTML 5 / css3, 5 Support for video elements to be embedded on the background is a path-breaking technique as far as website designers are concerned. Visual elements or graphics in stages are no longer attractive. What the WOW factor provides is the real-time real video of a service or product and has the highest user engagement. While the jpeg, jpg, png file formats still remain, SVG formats will play a huge role in crisping and clarifying images on web pages. Their vector properties make it highly scalable and popular for device designing.

Not very popular among the Indian crowd due to bandwidth technical problems, video embed elements are sure to catch up with website design companies in Pune.